International Silk Route Festival Brings Tourism and Cultural Activities to Islamabad

The International Silk Route Festival took place on 24–25 October at the Pakistan National Council of the Arts and Serena Hotel Islamabad, featuring cultural exhibitions, live performances and business networking. Published ticket prices were Rs2,000 for students and Rs3,500 for professionals, with the professional pass including priority seating and networking opportunities. Hotels, travel operators and event organisers can explore opportunities in visitor analytics, digital bookings and destination marketing. HPC can support hospitality businesses with demand forecasting and digital infrastructure; contact HPC for a quotation based on your operational requirements.

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